Agenda

By Day

Friday, April 6, 2018

4:45pm-5:30pm | ACA Open Forums

Technology & Future Strategy Open Forum

Friday | 4:45pm - 5:30pm

The Future Technology Strategy Advisory Committee is made up of ACA leaders who are at the cutting edge of technology innovation for the media industry – they are often the most accomplished and respected tech leaders working at our customer and partner organizations. This group is squarely focused on anticipating future technology trends and innovations that will benefit the media industry and the ACA community, and making recommendations about integrating new and evolving technologies, including cloud computing, artificial intelligence, artificial reality, and more onto the MediaCentral Platform, the foundation of Avid’s technology strategy.  This group will also feed into, share insights, and collaborate with each of the Products, Solutions, and Technology advisory groups.

Moderator: Keli Callaghan, Senior Director of Customer Engagement & Field Marketing, Avid

ACA Leader: Jeff Sengpiehl, VP of Engineering, Light Iron, A Panavision Company

Avid Sponsors: Shailendra Mathur, VP of Architecture; Rashid Desai, Chief Technology Officer

TV & Film Production Open Forum

Friday | 4:45pm - 5:30pm

The TV & Film Production Advisory Committee is for video editors, production, and post-production professionals who create content for television, movies, and commercials. The constant pressure to create larger quantities high-quality content at a faster pace is an ongoing struggle for these professionals, and it’s affecting the entire workflow. While Media Composer is a key aspect of television and film production, this group focuses on giving Avid input about the full range of current and future video post-production workflow needs, such as meeting he technical demands of working in SD, HD, Ultra HD, 2K, 4K and 8K; local and remote collaboration in editing; integrating creative tools like visual effects and color grading, and more into the workflow; media management and storage; and the need to disseminate media across different kinds of devices and digital platforms.

Moderator: Anne-Louise Buick, VP Global Field & Channel Marketing, Avid

ACA Leaders: Matthew Schneider, Director of Technology, Technicolor-PostWorks NY; Dan Leonard, CTO and Associate Dean, Dodge College at Chapman University; Jai Cave, ENVY Post Production

Avid Sponsors: David Colantuoni, Senior Director of Product Management

TV & Film Production Open Forum

Friday | 4:45pm - 5:30pm

The Music Creation & Audio Production Advisory Committee is for musicians, engineers, mixers, and producers creating music in professional studios, at home on their laptops, or even on their phones. Low-cost recording tools have opened the gates to music creation and recording, while also making it much harder for professionals and aspiring artists to stand out. This group will focus on what it will take to stay ahead in the music and audio industry, and the implications for current and future audio production priorities.

Moderator: Maria Russo, Marketing Communications Manager, Avid

ACA Leader: Ceri Thomas, Dolby; Jonathan Wales, Satellite Post Production; Jonathan Abrams, Nutmeg Creative

Avid Sponsor: Tim Claman, Vice President, Platform & Solutions

Saturday, April 7, 2018

8:00am - 9:00am | Rise and Shine Breakfast and Technology Partner Pavilion

9:00am - 10:30am | Opening General Session

10:30am - 11:00am | Coffee Break and Technology Partner Pavilion

11:00am - 12:15pm | Concurrent Breakout Sessions

VR and 360: A World of Innovation

Saturday | 11:00am - 11:30am

The world of VR continues to evolve and advance very quickly. Part of that advancement is award winning technology and tools that allow the creative process to be more seamless. Join this interactive session to understand what is possible for leveraging an online media management workflow platform that allows you to facilitate VR workflows. This will include covering how to address multiple lenses, rough cuts and note taking, feedback collection, housing 3D objects, logging footage for comments and more. While some might shy away from VR and 360 due to its cumbersomeness, gain insights on how others are embracing the technology that enables efficient and effective use of it in today's media landscape.

Featured Speaker:

William Steele, WheresMyMedia

Speaker Bio

Immersing Audiences in Film Sound with Pro Tools and Dolby Atmos

Saturday | 11:00am - 11:35am

There is no question that Dolby Atmos is the new standard for film sound. Even casual movie goers know to see the latest blockbusters in Atmos-outfitted theaters. Star Wars: The Last Jedi, War for the Planet of the Apes, Blade Runner 2049, even HBO shows like Game of Thrones are best consumed immersively, in cutting-edge Dolby Atmos. Avid is proud to have worked closely with Dolby on unique integrations that make Pro Tools | Ultimate the best in the business for immersive, object-based mixing. Join us and these remarkable panelists for an in-depth discussion about drawing audiences into an immersive experience with Pro Tools | Ultimate and Dolby Atmos.

Featured Speakers:

Curt Behlmer, Dolby

Tim Hoogenakker, Dolby

Speaker Bios

Olympic Size Productions – How the Biggest Names in Sports Deliver the Biggest Live Events

Saturday | 11:00am - 11:40am

Featured Speakers:

Brandon Costa, Sports Video Group

Jorge de la Nuez Fernández, Olympic Channel Services

Darryl Jefferson, NBC Sports & Olympics

Jan Theunis, Avid

Speaker Bios

Achieve Peak Performance & Operational Efficiency | Avid MediaCentral Platform - Powering An Open Ecosystem

Saturday | 11:00am - 11:30am

The media and entertainment industry is experiencing seismic changes due to the demand by consumers for content delivered to any device, anywhere, at any time without a compromise in quality-all of which is putting great demands on business models and thus the operational and workflow requirements of almost any organization in the business of creating media. Come hear from, and ask questions of, the company's product and technology experts on how Avid is helping many different types of organizations produce news, sports and entertainment content more efficiently and cost-effectively, helping these organizations better address the many challenges content creators are facing today. The session will explore several new innovations that Avid has been working on around the MediaCentral Platform's Applications, Services and Modules, as well as with the new MediaCentral | Cloud UX common user interface, to deliver even more efficient and productive media workflows-all in the industry's most open and connected ecosystem.

Featured Speaker:

Regis Andre, Avid

Speaker Bio

Techniques on Mixing Audio for VR

Saturday | 11:35am - 12:15pm

Featured Speakers:

Benedict Green, ECCO VR

Varun Nair, Facebook Audio

Speaker Bios

Leading the Edge with Transformative Media Production Workflows

Saturday | 11:40am - 12:15pm

As the tech landscape continues to shift under the feet of content creators, the need to extend your reach, refine your process and maximize your brand has never been greater. The pioneers of the new media frontier will thrive while the rest struggle to follow in their footsteps. This panel discussion of innovative leaders will shed light on the need for strategic reinvention of companies focused on TV production.  You'll gain key insights in leveraging advancements in resolution and color science, the benefits of cloudification and virtualization, how to master the multi-screen movement and ways to stay ahead of growing content demands.  Hear from these experts on how they are getting ahead of massive shifts, staying competitive and evolving to stay relevant in today's changing world of content creation-and getting content seen or heard.

Featured Speakers:

Guillaume Aubuchon, Cast & Crew

Jimmy Fusil, Netflix

Carolyn Giardina, The Hollywood Reporter

Speaker Bios

No More Excuses - Highest Speed Data Transfer in the Avid Suite

Saturday | 11:40am - 12:15pm

Featured Speakers:

Jonathan Solomon, Aspera FASPStream

John Wastcoat, Aspera FASPStream

Speaker Bios

Navigate Immersive Viewer Experiences: New Business Prospects, New Potential Content in VR & AR

Saturday | 11:35am - 12:15pm

Virtual Reality is no longer a fad and has become an important component for any engaging entertainment, live event or VOD experience. With a session lead by experts in the field, explore the potential and future of virtual reality (VR), how augmented-reality (AR) will help enhance that experience, and new and innovative audio techniques that can significantly improve any live event. Learn how producers are starting to produce exciting new VR content, and how they see new ways to deliver a customized experience with advertising that is innovative-while not taking away from the viewing experience. Both VR and AR are quickly proving to be important aspects of content creation today as many are looking to better attract and engage viewers with more immersive experiences, thus anyone that produces content shouldn't miss this opportunity to learn from these experts.

Featured Speakers:

Jake Bickerton, Broadcast & Broadcast TECH

Shaun Carrigan, Intel

Rick Champagne, NVIDIA

Devon Copley, Imeve (Nokia)

Robert Klug, Streaming Media Hosting

Rahul Tikoo, Dell Precision Workstations

Speaker Bios

12:30pm - 1:45pm | Lunch / General Session and Technology Partner Pavilion

Technology Trends & Digital Disruption: Media Industry CTO Perspectives

Saturday | 1:00pm - 1:45pm

The disruption of digital on the media and entertainment business is profound, placing massive demands on technology strategies and infrastructures to support today's business requirements.  This panel discussion of leading chief technology officers from prominent media companies and broadcasters will provide unique thought-leading insights on technology's role in ensuring enterprise-wide success in today's challenging environment, and strategies to meet the business and content supply chain needs into the future.  Learn from these industry experts on key technology topics including cloud, 4k/UHD, IP technologies, security, cognitive services/AI, the omni-screen experience… and more.

Featured Speakers:

Raymundo Barros, Globo TV

Tad Brockway, Microsoft

Darren Long, Sky Production Services

Mohamed Abuagla, Al Jazeera Media Network

Peter White, IABM

Speaker Bios

2:00pm - 3:15pm | Concurrent Breakout Sessions

Delivering Compelling Sports Content Leveraging Augmented Reality, Virtual Sets, and TD Control to Engage Audiences Across Any Device

Saturday | 2:00pm – 2:25pm

Rogers' unique asset mix brings Canadians the shows they love, the sports they want, the radio stations that inform their day, their favourite magazines, and a great shopping-at-home destination.  When it comes to sports, Rogers needed to come up with ways to leverage statistics to present in game data in unique ways that would engage an audience that is accessing content across multiple platforms. Rogers turned to Avid to help transform their sports coverage by offering augmented reality, Virtual Sets, and ways to drive the orchestration of content across monitors on set that on air talent can interact with. Dwayne Brown, Rogers Director of Creative Technology will talk about how he and his staff are delivering an enhanced experience to drive higher viewer engagement leveraging stats driven AR, Virtual Sets, and TD Control for delivering content to any sized monitor and the flexibility and creativity this provides Rogers staff in how they approach delivering a compelling user experience.

Featured Speaker:

Dwayne R. Brown, Rogers Media Inc.

Speaker Bio

Big Challenges, Big Rewards: The Unique Demands of Editing Animation

Saturday | 2:00pm - 2:30pm

One of the deepest engagements between editor and end product is in the creation of animated films. With long timelines, confidentiality concerns, a substantial financial investment required, and an editorial undertaking that starts upfront, animation editing is a different type of content creation with a unique set of challenges. Learn from experts who worked on critically-acclaimed animated films and gain a better understanding of the creative opportunities and challenges needed—from pre-visualization, computer animation, incremental opportunities found in the edit room to stereoscopic and more. Understand the risks of animation, but the tremendous rewards and success a feature animated film can have in the end.

Featured Speakers:

James Ryan, DreamWorks Animation

Edie Ichioka, ACE

Scott Jacobs

Speaker Bios

Security in the World of Media: Content is King-Keep it Safe!

Saturday | 2:00pm - 2:35pm

With substantial increases in data, assets, and the sheer number of people involved in content creation today-combined with the move to the cloud, which is an exciting and inevitable milestone for the media industry-the challenge is dealing with both perceived and real security threats.  During this session of expert knowledge presentations, hear from different companies and industry experts at the forefront of media security, digital rights management (DRM), encryption technologies, infrastructure protection, and key technology advancements that are critical to delivering on business models for today…and into the future. Understand how experts, who are deep in the trenches on content security, are managing the various demands and addressing security concerns for on-premise infrastructure as well as in both private and public cloud environments, and overseeing the multiple points of exposure between each.

Featured Speakers:

Brad Dick, The Broadcast Bridge

Shailendra Mather, Avid

Joel Sloss, Microsoft Azure

Mathew Gilliat-Smith, Fortium

Jeremy Smith, Jellyfish Pictures

Speaker Bios

The World of News Production Today; Where Is It Headed in the Future?

Saturday | 2:30pm - 3:15pm

Producing, presenting and delivering the news around the globe is evolving quickly and is moving even faster today, creating new operational and economic challenges for the newscaster almost every day. This session, led by industry experts from top news outlets across the globe, will look at today's challenges as well as what the future potentially looks like from multiple perspectives-from journalists to technologists to producers.  Gain insights on key topics such as how social is changing the game, how AI is providing better insights for enabling customized delivery to mobile platforms, why multiplatform distribution is the norm and how it can be monetized, how demands on newsroom workflows from ever changing news cycles are being addressed, and what citizen journalism and UGC (user generated content) could mean for the news business.

Featured Speakers:

Deb Adeogba, KIRO-TV

Dr. Andreas Bereczky, ZDF

Tom Casey, Meredith Local Media Group

Kathy Haley, TVNewsCheck

Andy Wilson, DPP (Digital Production Partnership)

Speaker Bios

Creating a Compelling Immersive Audio Mix for VR Content

Saturday | 2:35pm - 3:15pm

As Virtual Reality content continues to grow and becomes more of a standard delivery format for any engaging entertainment, it's important for content creators to produce a compelling immersive experience for both video and audio. This session will walk you through the approach to, and philosophy of, mixing audio for VR content in order to create a compelling immersive listening experience. Learn about ways to mix an immersive soundtrack for either video games or programming to enhance the consumer’s listening experience.

Featured Speaker:

Scott Gershin, The Sound Lab at Technicolor

Speaker Bio

Documentary Editing - Master Class

Saturday | 2:40pm - 3:15pm

Documentary editing is unique in the world of film and television because the story is created during the editing process. Whether done by an entire team or just one person, the goal remains the same: create the most engaging story possible using the essential elements of dramatic narrative. In this packed masterclass, two top editors of PBS documentaries will focus on their expert-level narrative concepts. Their workflows are immense, both inside and outside Avid Media Composer. Join Steve and Chris afterwards as well, for follow-up discussions in the main Avid Connect area.

Featured Speakers:

Steve Audette, ACE, Frontline

Chris Bové

Greg Staten, HP

Speaker Bios

2:00pm - 5:00pm | Channel Partner Training

3:15pm - 3:45pm | Coffee Break and Technology Partner Pavilion

3:45pm - 5:00pm | Concurrent Breakout Sessions

Engaging Sports Fans: Bringing the European Championships to Life

Saturday | 3:45pm - 4:10pm

Much thought and consideration goes into determining the best strategy to establishing a new event as one of the world's top sporting events. One of the keys is boosting viewership through provoking 3D graphics, timely news updates, and other captivating visual content. In this session, hear the remarkable story of an eight-year journey to create a new major multi-sporting event and the steps taken to deliver an incredibly captivating and engaging viewer experience to over one billion viewers in 4k, UDH, AR, and VR.

Featured Speaker:

Paul Bristow, European Championships

Speaker Bio

Master The Workflow: The Clearest Path to Becoming a Feature Film Editor

Saturday | 3:45pm - 4:10pm

Many people want to know what it takes to become an editor of feature films. They ask questions like; what skills do I need to work on the next breakout indie or studio blockbuster? do I need to go to film school? What are the obstacles? How do I become a film editor without any contacts?

Veteran film editor Lawrence Jordan, ACE, and assistant editor Richard Sanchez have over 60 combined credits on major studio and independent feature films and network television shows. In this session they will answer these and other questions for those looking for an “inside track” on how to break into the film editing profession.

Using the Avid Media Composer, their new, first-of-its-kind online course, Feature Film Assistant Editor Immersion 1.0 provides hands-on, in-depth training for a new generation of post professionals wishing to become of one of the key creative players who shapes what winds up on screens worldwide.

Featured Speakers:

Lawrence Jordan, ACE

Richard Sanchez

Speaker Bios

Attract, Engage & Monetize Audiences in a Fragmented Media Landscape

Saturday | 4:15pm - 5:00pm

In today's fragmented media environment, attracting and engaging audiences is more challenging than ever before. This session, led by industry leaders who are at the forefront of new audience engagements, will explore the struggles and showcase real world success stories of driving higher audience engagement across all platforms, monetizing content in the digital world leveraging OTT platforms and programmatic ad insertion, delivering a personalized experience to individual users leveraging data and AI, broadening audience diversification, leveraging social media channels to build the brand and expand the audience, and operationally adopting the right mix of IP and cloud technologies to maximize resources without compromising quality while decreasing time to deliver.

Featured Speakers:

Eric Bolten, Zixi

Richard Kroon, Entertainment Identifier Registry

Darcy Lorincz, AerNow

Eric Schumacher-Rasmussen, Streaming Media

Akshay Pulipaka, NFL

Speaker Bios

The Assistants - Lessons Learned from the Front Lines of Editorial

Saturday | 4:15pm - 5:00pm

A good assistant editor can be the difference between harmonious post production or complete chaos. But there's so much more to the job than logging clips and building bins. Hear from the assistants themselves on how they have survived and thrived in the critical role they play in film and television.

Featured Speakers:

Monica Daniel

Scott Jacobs

Patrick Smith

Speaker Bios

Techniques for Mixing Big Hits In-the-Box

Saturday | 4:15pm - 5:00pm

Mixing has evolved and Avid is at the vanguard of the new age. Pro Tools revolutionized the industry by making digital audio recording and mixing commercially viable. Join us for a lively discussion about the ways mixing workflows have evolved and become more creative thanks to innovations in Pro Tools.

Featured Speakers:

Mike Avenaim

Rich Chycki

Matt Lange

Dave Tyler, Avid

Jordan "DJ Swivel" Young

Speaker Bios

Socio-Economic Digitalism: Trends in Millennial Content Consumption

Saturday | 5:15pm - 6:00pm

Consumers of content today have a wide variety of behaviors and there are many different demographics to strategize around for optimal business results. This session, led by an expert on the intersection of cultural trends & tech behavior of Gen X & Y, will shed light on the importance of understanding segmentation and demographic breakdown, the various and differening mindset and values and impact content interest and consumption, and how to win through engagement innovation.

Featured Speaker:

Lauren deLisa Coleman

Speaker Bio

5:15pm - 6:00pm | General Session

Like A Boss Reaching Millennials with Content in the Leaderful Era

Saturday | 5:15pm - 6:00pm

Consumers of content today have a wide variety of behaviors and there are many different demographics to strategize around for optimal business results. This session, led by an expert on the intersection of cultural trends & tech behavior of Gen X & Y, will shed light on the importance of understanding segmentation and demographic breakdown, the various and differing mindset and values and impact content interest and consumption, and how to win through engagement innovation.

Featured Speaker:

Lauren deLisa Coleman

Speaker Bio

6:00pm - 9:00pm | Connect Fest


Sunday, April 8, 2018

8:30am - 9:30am | Morning Coffee and Technology Partner Pavilion

9:30am - 10:45am | Concurrent Breakout Sessions

The Cloud Revolution: Taking Media Operations to New Heights

Sunday | 9:30am - 10:05am

An ongoing challenge for media executives today is how to take advantage of accelerating innovation that has the potential to revolutionize media workflows, while also simultaneously managing disruption of business models and supply chains. This session, led by industry knowledge experts on cloud, will take a fresh look at the current technologies and various approaches that can help media organizations develop their own cloud strategy and better understand various options for deployment and migration. Key topics that will be addressed include ingress/egress & migration strategies, media storage approaches, metadata management, content and data analytics, leveraging artificial intelligence, business intelligence, cloud provisioning, workflow automation, infrastructure and user access in the cloud.  Gain a better understanding from cloud experts on how to successfully take media operations to a new level of flexibility, agility and accessibility-and realize economic and operational benefits the cloud revolution.

Featured Speakers:

Jason Justman, SinclairDigital

Brinton Miller, Discovery Channel

Ryan Salazar, Broadcast Beat

Martin Wahl, Microsoft Azure

Speaker Bios

Owning the Audio: Creating Great Sound from Beginning to End

Sunday | 9:30am - 10:05am

Handing off audio to a professional DAW for final mix before mastering is great—if it's part of your editorial workflow. But you still need to sell your cut to your client and that means great audio to go with the video. And for many, the final audio mix is contained within Media Composer. Starting your mix early in the edit and knowing what tools are in your quiver is essential. Hear how Paul Sanni from WGBH creates amazing sounding content for Masterpiece and American Experience all within Media Composer. Learn how audio is processed to help create the best possible mix, as well as leverage new features and tools to make your workflow more efficient.

Featured Speaker:

Paul Sanni, WGBH

Speaker Bio

Optimizing Content Supply Chains to Deliver on Today's Digital Demands

Sunday | 10:10am - 10:45am

In today's world of content supply and media logistics, anyone in the business of creating and distributing media content is confronted with increases in asset complexity, size and sheer volume passing through their infrastructure and extended vendor ecosystem. During this panel, leaders who have made great strides in creating consistent processes to improve content supply chain throughput and efficiencies will discuss some ideas-and common needs-driving continued innovation.  Learn from these industry experts not just how to react to emerging trends and fully integrated best practices in content supply chain, but how they will impact the future of television and news models. Gain a better understanding of the importance of visibility, capacity planning and improved supplier collaboration.

Featured Speakers:

Mukul Krishna, Frost & Sullivan

Craig Dwyer, Avid

Gordon Castle, Eurosport

Speaker Bios

Technology Trends Musicians Can Utilize for Tracking Royalties

Sunday | 10:10am - 10:45am

It’s clear that the internet age has totally disrupted the music industry, from the way records are consumed to the way artists and creators are engaged with and paid. This panel of internet music trailblazers and industry advocate organizations are intimately knowledgeable about this wild, wild west. They are at the forefront of a brave new world and helping to define the modern conceptualization of digital rights management, revenue streams, and content distribution. Avid, as a developer of the industry's standard ecosystem of creative tools, is at the center of this on-going conversation. This is a panel that is about you. Don't miss it!

Featured Speakers:

Benji Rogers, dotBlockChain Media

Henry Frecon, Source Digital, Inc.

Speaker Bios

11:00am - 12:30pm | Rock the Vote Closing Brunch

Rock the Vote Closing General Session

Sunday | 11:30am - 12:00pm

Featured Speakers:

Lauren deLisa Coleman

Josh Stinehour, Devoncroft Partners

Joe Zaller, Devoncroft Partners

Speaker Bios

1:00pm - 2:45pm | New! Industry Sessions

Avid Training: Maximizing Efficiency with Pro Tools 2018: Workflows for Music Production

Sunday | 1:00pm - 1:45pm

Pro Tools 2018 includes key features to simplify the work of music production. Join us for a quick look at the top 10 enhancements that will streamline your sessions and maximize your results, before taking a deep dive into how to use track presets and compositing playlists.

Featured Speaker:

Frank Cook, NextPoint Training

Speaker Bio

Avid Training: Mastering MediaCentral: Editorial Management

Sunday | 1:00pm - 1:45pm

Get in-depth training on Avid's newest tool for collaborative workflows, MediaCentral Editorial Management.

Featured Speaker:

Bryan Castle, Jr., Avid

Speaker Bio

Avid Training: Pro Tools ADR Production Survival Guide

Sunday | 2:00pm - 2:45pm

This session will cover tips and techniques that will improve your speed and efficiency during ADR production using Pro Tools. Topics covered will include a brief overview of ADR, session setup, configuration, recording, editing, and mixing. The session will wrap-up with a brief Q & A.

Featured Speaker:

Joel Krantz, CSU Northridge

Speaker Bio

Avid Training: Mastering ScriptSync and PhraseFind

Sunday | 2:00pm - 2:50pm

Avid's script-based tools offer editors unparalleled efficiency in how they cut scripted material, but paired with the phonetic indexing in ScriptSync and PhraseFind, it is nothing short of revolutionary. Get step-by-step training to master the workflow and techniques for both scripted or unscripted films.

Featured Speaker:

Michael Cacioppo Belantara, Columbia University

Speaker Bio

1:00pm - 5:00pm | Devoncroft Summit at Avid Connect

The Devoncroft Executive Summit is the one event at the NAB Show where C-Level executives from across the industry debate and discuss the commercial issues facing their organizations.

See also: http://devoncroftsummit.com/

Featured Speakers:

Josh Stinehour, Devoncroft Partners

Joe Zaller, Devoncroft Partners

Speaker Bios